{"id":2818,"date":"2026-09-30T21:48:27","date_gmt":"2026-09-30T21:48:27","guid":{"rendered":"https:\/\/organizacion.corape.org.ec\/?p=2818"},"modified":"2026-09-30T21:48:27","modified_gmt":"2026-09-30T21:48:27","slug":"viabilidad-de-medios-2023-nueva","status":"publish","type":"post","link":"https:\/\/organizacion.corape.org.ec\/index.php\/2026\/09\/30\/viabilidad-de-medios-2023-nueva\/","title":{"rendered":"Viabilidad de Medios 2023 nueva"},"content":{"rendered":"<div class=\"wpb-content-wrapper\" id=\"wpb-content-root\"><p>[vc_row full_width=\u00bbstretch_row\u00bb css=\u00bb.vc_custom_1771938090315{margin-top:20px!important;margin-bottom:15px!important;}\u00bb][vc_column][vc_single_image image=\u00bb1883&#8243; img_size=\u00bbfull\u00bb css=\u00bb\u00bb][\/vc_column][\/vc_row]<br \/>\n[vc_row full_width=\u00bbstretch_row\u00bb][vc_column][vc_column_text]<\/p>\n<section style=\"background:#101314;color:#fff;padding:48px clamp(22px,5vw,72px);border-top:4px solid #DD9933;margin:0 auto;max-width:1200px;\">\n<p style=\"color:#DD9933;text-transform:uppercase;letter-spacing:2px;font-size:13px;font-weight:700;margin:0 0 16px;\">PROYECTO CORAPE \u00b7 FORTALECIMIENTO DE MEDIOS \u00b7 2023<\/p>\n<h1 style=\"color:#fff;font-size:clamp(34px,5vw,58px);line-height:1.08;margin:0 0 22px;\">Viabilidad de Medios<\/h1>\n<p style=\"font-size:19px;line-height:1.65;max-width:900px;margin:0;\">Con el apoyo de DW Akademie, CORAPE impuls\u00f3 acciones para fortalecer la sostenibilidad y las capacidades digitales de los medios comunitarios.<\/p>\n<div style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(190px,1fr));gap:0;margin-top:34px;border-top:1px solid #45494a;padding-top:22px;\">\n<div style=\"border-left:2px solid #DD9933;padding:4px 18px;\"><strong style=\"color:#DD9933;font-size:24px;\">01<\/strong><\/p>\n<p style=\"margin:6px 0 0;\">Sondeo de audiencias con chatbot.<\/p>\n<\/div>\n<div style=\"border-left:2px solid #DD9933;padding:4px 18px;\"><strong style=\"color:#DD9933;font-size:24px;\">02<\/strong><\/p>\n<p style=\"margin:6px 0 0;\">Talleres de monetizaci\u00f3n digital.<\/p>\n<\/div>\n<div style=\"border-left:2px solid #DD9933;padding:4px 18px;\"><strong style=\"color:#DD9933;font-size:24px;\">03<\/strong><\/p>\n<p style=\"margin:6px 0 0;\">Talleres presenciales para fortalecer transmisiones, alianzas y ventas.<\/p>\n<\/div>\n<\/div>\n<\/section>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<br \/>\n[vc_row full_width=\u00bbstretch_row\u00bb][vc_column][vc_column_text]<\/p>\n<section style=\"max-width:1200px;margin:0 auto;padding:42px clamp(22px,5vw,72px);background:#101314;color:#fff;\">\n<h2 style=\"color:#DD9933;text-transform:uppercase;letter-spacing:1px;font-size:30px;margin:0 0 24px;\">Capacidades para medios comunitarios<\/h2>\n<p style=\"font-size:17px;line-height:1.7;max-width:850px;margin:0 0 28px;\">Con Radio Ilum\u00e1n se desarroll\u00f3 un sondeo de audiencias y una estrategia para difundir un chatbot que facilita el procesamiento de informaci\u00f3n de la audiencia. Tambi\u00e9n se realizaron talleres virtuales de monetizaci\u00f3n digital para la red CORAPE y talleres presenciales sobre transmisiones en vivo, alianzas estrat\u00e9gicas, ventas y publicidad, dirigidos a Radio Latacunga. El proyecto se ejecut\u00f3 durante los primeros meses de 2023.<\/p>\n<\/section>\n<p>[\/vc_column_text][vc_single_image image=\u00bb1884&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb css=\u00bb\u00bb][\/vc_column][\/vc_row]<br \/>\n[vc_row full_width=\u00bbstretch_row\u00bb][vc_column][vc_column_text]<\/p>\n<section style=\"max-width:1200px;margin:0 auto;padding:42px clamp(22px,5vw,72px) 56px;background:#101314;color:#fff;\">\n<p style=\"color:#DD9933;text-transform:uppercase;letter-spacing:2px;font-size:12px;font-weight:700;margin:0 0 10px;\">CONTENIDOS DEL PROYECTO<\/p>\n<h2 style=\"color:#fff;font-size:34px;margin:0 0 26px;\">Productos y recursos<\/h2>\n<div style=\"display:grid;grid-template-columns:repeat(auto-fit,minmax(230px,1fr));gap:18px;\">\n<article style=\"background:#1d2223;border:1px solid #424849;border-top:3px solid #DD9933;padding:26px;min-height:185px;\">\n<p style=\"color:#DD9933;font-size:12px;font-weight:700;letter-spacing:1px;margin:0 0 12px;\">FACEBOOK \u00b7 REEL<\/p>\n<h3 style=\"color:#fff;margin:0 0 20px;\">Sondeo de audiencias con chatbot<\/h3>\n<p><a style=\"display:inline-block;background:#DD9933;color:#fff;padding:12px 18px;text-decoration:none;font-weight:700;border-radius:3px;\" href=\"https:\/\/www.facebook.com\/reel\/6064335903633416\/?s=fb_shorts_tab&#038;stack_idx=0\" target=\"_blank\" rel=\"noopener\">VER REEL \u2197<\/a><\/article>\n<article style=\"background:#1d2223;border:1px solid #424849;border-top:3px solid #DD9933;padding:26px;min-height:185px;\">\n<p style=\"color:#DD9933;font-size:12px;font-weight:700;letter-spacing:1px;margin:0 0 12px;\">YOUTUBE \u00b7 VIDEOS<\/p>\n<h3 style=\"color:#fff;margin:0 0 20px;\">Talleres y contenidos<\/h3>\n<p><a style=\"display:inline-block;background:#DD9933;color:#fff;padding:12px 18px;text-decoration:none;font-weight:700;border-radius:3px;\" href=\"https:\/\/youtube.com\/playlist?list=PLW9tPsD0XDoX_qdr8rCaXYxPRWsaivhGV\" target=\"_blank\" rel=\"noopener\">VER VIDEOS \u2197<\/a><\/article>\n<article style=\"background:#1d2223;border:1px solid #424849;border-top:3px solid #DD9933;padding:26px;min-height:185px;\">\n<p style=\"color:#DD9933;font-size:12px;font-weight:700;letter-spacing:1px;margin:0 0 12px;\">DOCUMENTO \u00b7 YUMPU<\/p>\n<h3 style=\"color:#fff;margin:0 0 20px;\">Informe final del sondeo de audiencias<\/h3>\n<p><a style=\"display:inline-block;background:#DD9933;color:#fff;padding:12px 18px;text-decoration:none;font-weight:700;border-radius:3px;\" href=\"https:\/\/www.yumpu.com\/es\/document\/read\/67735530\/informe-final-sondeo-de-audiencias-con-chatbot\" target=\"_blank\" rel=\"noopener\">LEER INFORME \u2197<\/a><\/article>\n<\/div>\n<\/section>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=\u00bbstretch_row\u00bb css=\u00bb.vc_custom_1771938090315{margin-top:20px!important;margin-bottom:15px!important;}\u00bb][vc_column][vc_single_image image=\u00bb1883&#8243; img_size=\u00bbfull\u00bb css=\u00bb\u00bb][\/vc_column][\/vc_row] [vc_row full_width=\u00bbstretch_row\u00bb][vc_column][vc_column_text] PROYECTO CORAPE \u00b7 FORTALECIMIENTO DE MEDIOS \u00b7 2023 Viabilidad de Medios Con el apoyo de DW Akademie, CORAPE impuls\u00f3 acciones para fortalecer la sostenibilidad y las capacidades digitales de los medios comunitarios. 01 Sondeo de audiencias con chatbot. 02 Talleres de monetizaci\u00f3n digital. 03 Talleres presenciales para&hellip;<\/p>\n","protected":false},"author":1,"featured_media":1884,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23,46,19],"tags":[38,39,37,40],"class_list":["post-2818","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dw-akademie","category-fortalecimientos-medios-de-comunicacion-comunitarios","category-proyectos","tag-dw","tag-giz","tag-riar","tag-riosvoladores","category-23","category-46","category-19","description-off"],"_links":{"self":[{"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/posts\/2818","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/comments?post=2818"}],"version-history":[{"count":1,"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/posts\/2818\/revisions"}],"predecessor-version":[{"id":2819,"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/posts\/2818\/revisions\/2819"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/media\/1884"}],"wp:attachment":[{"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/media?parent=2818"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/categories?post=2818"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/organizacion.corape.org.ec\/index.php\/wp-json\/wp\/v2\/tags?post=2818"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}